Lauri Taylor's Blog

Lauri Taylor's Blog

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2026 | 4 Posts
- February | 2 Posts
- January | 2 Posts
2025 | 24 Posts
- December | 2 Posts
- November | 2 Posts
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2024 | 14 Posts
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Want exponential growth? Start with these 1%-a-day improvements

March 1st, 2026 by Jimmy Burgess

Real growth doesn’t come from dramatic swings, Jimmy Burgess writes. It comes from small intentional actions that compound over time.

Category: Agent, AI, Columns, Marketing, Select, Service, Teams, Video, AI Implementation, artificial intelligence, Berkshire Hathaway HomeServices, bhhs, business growth, ChatGPT, Claude, crm, customer relationship management, Gemini, geographic farming, growth, HomeServices of America, HSoA, incremental improvement, jimmy burgess, kaizen, listing appointment, listing conversion, productivity, professional development, real estate agent coaching, real estate business growth, Real Estate Market Statistics, Social Media Growth

February
28

How to build a powerful personal brand to attract and retain clients

February 28th, 2026 by Derek Carlson

Demonstrate your expertise, be clear about who you want to work with, and be authentically yourself to create a lasting personal brand, Derek Carlson writes.

Category: Agent, Columns, Marketing, Marketing & Branding Month, Select, Service, attract clients, branding, client retention, Color Palette, Deep Specialization, Derek Carlson, lead gen, lead generation, marketing, Naples, Florida, personal brand, Personal Logo, real estate clients, real estate marketing, Realty One Group, repeat business, retain clients, The Hero’s Journey, theme-month-202603

February
28

Olympic backlash and brand pivots spotlight the power of perception

February 28th, 2026 by Jessi Healey

Culture is moving faster than ever, and perception can shift in minutes. Across sports, streaming, retail and content, one theme stands out: scrutiny. Here’s what that means for professionals navigating a cautious consumer and a hypervisible marketplace.

Category: Agent, AI, Content Marketing, Marketing, Select, Service, digital marketing, real estate marketing, social media, social media marketing, Trending

February
27

With Rocket deal, Compass strikes at organized real estate. ‘It really seems like war.’

February 27th, 2026 by Taylor Anderson

"If I was a large MLS, I would be having war room discussions about what our model is going forward in a worst case scenario," one industry veteran told Inman.

Category: Agent, Brokerage, Select, Acme Real Estate, Anywhere Real Estate, brokerage partnerships, clear cooperation, Clear Cooperation Policy, coming soon listings, compass, courtney poulos, Exclusive Listing Networks, listing visibility, mike delprete, MLS, Multiple Listing Service, multiple listing services, NAR, national association of realtors, new york, pocket listings, portal wars, Private Exclusive Listings, private listings, real estate governance, real estate listings, Real Estate Market Transparency, real-estate-brokerage, Redfin, robert reffkin, rocket, rocket companies, russ cofano, Zillow

February
27

Million dollar baby: Real estate’s biggest new hires and moves

February 27th, 2026 by Marian McPherson

Brown Harris Stevens, Coldwell Banker, and other industry brands made moves last week, adding multimillion-dollar brokers and team leaders to their ranks.

Category: Agent, Brokerage, Luxury, Luxury Lens, Select, Teams, Ali Smith, Alyssa Bouthot, brown harris stevens, chris lim, Christopher Roberts, client advocacy, coldwell banker, Coldwell Banker West, Corcoran Real Estate, Debbie Baum, denver, Erik Carlson, franchisor, Greater Portland, Haley Garcia, houston, Jon Lim, Keller Williams Realty, manhattan, Marissa Brooks, Peter Mendiola, Portside Real Estate, re/max, real estate marketing, real estate sales, real-estate-brokerage, san diego, tamir poleg, The real brokerage, Zillow

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