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Lauri Taylor's Blog

Lauri Taylor's Blog

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EVENTS | 3 Posts
Lake Tahoe | 17 Posts
Luxury Real Estate | 11 Posts
Reno | 12 Posts
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February
27

February 27th, 2026 by

The pricing conversation isn’t about convincing sellers you’re right, coach Darryl Davis writes. It’s about coaching them to make the best decision with their own eyes.

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Category: Agent, Columns, Markets & Economy, Select, Service, buyer financing, cma, comparative market analysis, competitive market analysis, darryl davis, Darryl Davis Seminars, Home Appraisal, Homeowner Coaching, homeseller, listing agent, pricing, pricing a listing, pricing strategy, real estate listings
February
27

February 27th, 2026 by

Ashlee Jankovich writes that new real estate agents must learn to protect their time and focus on the activities that matter most to keep their business on track.

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Category: Agent, Marketing, New Agent, Select, Service, Ashlee Jankovich, Berkshire Hathaway HomeServices, Berkshire Hathaway HomeServices PenFed Realty, branding, burnout, Clarksville, client communication, commission, consultation, cooperative compensation, lead generation, NAR, national association of realtors, new agent, new real estate agent, PenFed Realty, Pre-Qualification Standards, Primary Service Area, productivity, real estate agent, representation, social media strategy, tennessee, time management
February
27

February 27th, 2026 by

The real estate firms that flourish will be those that treat AI as an extension of sound operational design, The Agency's Zane Burnett writes.

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Category: AI, Brokerage, Luxury, Luxury Lens, Select, Service, The New Brokerage Playbook, AI chatbots, artificial intelligence, brokerage budget, Brokerage Budget Planning, brokerage spending, brokerages, crm, customer relationship management, Data Consolidation, lead conversion, Marketing Efficiency, Operational Clarity, tech stack, the agency, theme-month-202602, Training Scalability, value proposition, Vendor Evaluation, workflow automation, Zane Burnett
February
26

February 26th, 2026 by

A headline-making partnership with Compass International Holdings took over Rocket's Q4 2025 earnings call, with leaders giving more details into how both parties will benefit.

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Category: Brokerage, Markets & Economy, Mortgage, Portals, Select, affordability, artificial intelligence, automation, Brian Brown, coming soon listings, compass, Compass International Holdings, Digital Mortgage, home affordability, home search portal, homebuying, homeownership, homeownership experience, homeselling, inventory, lead flow, lead generation, listing partnership, Marian McPherson, Mortgage Activity, mortgage origination, mortgage partner, mortgage rates, Mr. Cooper, Private Exclusive Listings, Redfin, robert reffkin, rocket, rocket companies, Rocket Mortgage, Varun Krishna
February
26

February 26th, 2026 by

Despite gains in revenue, agent count and gross transaction value, Compass also grappled with a $42.6 million net loss in Q4.

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Category: Brokerage, Markets & Economy, News Brief, Select, @properties, agent retention, Anywhere, artificial intelligence, better homes and gardens real estate, brokerage \, century 21, christie's international real estate, coldwell banker, coming soon listings, compass, Compass earnings, Compass International Holdings, corcoran, Cost Synergies, era, Operating Cash Flow, Organic Transactions, Private Exclusive Listings, real estate agent, Redfin, robert reffkin, rocket, Rocket Homes, Rocket Mortgage, Scott Wahlers, Sotheby's International Realty
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